What realistically can TNA do to improve ratings?

I think the theory put forth by Meltzer might have some truth to it, in that dropping the monthly PPV format has really damaged the flow of the TV show because it's no longer building to anything. As fans we're conditioned to build, build, build, payoff, fallout, build, build, build, etc. Without a clear direction towards something, the show might be losing focus with the fanbase.

It's hard to say that signing a top talent would improve things, because the booking can bring anyone down, and realistically Jeff Hardy is the biggest name available that can move numbers, and they've got him. Maybe Matt as well, I dunno. I think what they need to do is more basic, in that they need to use the established stars they do have (Chavo, Hardy, RVD in particular, and Angle) and start bringing the homegrown guys to the same level. I think they're getting there with AJ, but they flinched with both Roode and Storm and I don't know that fans will buy them at that level now. Either that or find someone totally new, ala Goldberg, and hope they catch fire.

Spike's definitely not the problem. UFC was on fire when they were on Spike and the ratings dropped a lot when they moved to FX. The problem is just that wrestling is so damn cold right now and TNA can't capture the zeitgeist of anything.